Animated emoji of Ashpreet Singh with glasses and pink turban nodding.

AI-First Designer for the Next Generation

With over 5 years of experience, I drive high-impact design initiatives at PW (Physics Wallah), collaborating closely with Revenue and Growth teams to shape India’s largest education platform and empower 15+ million students.

Featured Projects

Mobile app interface displaying options for exploring education centers by city with icons for Nearby, Cities, Centre Types, Batches, and images of various cities like Delhi and Agra. Includes a banner for becoming an Edupreneur with a man smiling.

FEATURED✨

End to end student journeys for students taking admission in centres (Vidyapeeth) though the PW App

Centre Admissions via PW App

  • Mobile screen displaying an educational platform's promotional page offering up to 50% off on IIT JEE batches. Includes a photo of an instructor and call-to-action buttons for exploring and getting started. Branding logo of "PW" is visible at the top.

    PW- Website Redesign

    A refreshing new look along with improved daily signups and categorisation.

  • Smartphone screen displaying an augmented reality interface inspecting industrial pipes with focus on a valve. Yellow caution labels say "Check for rusty bolts" and "Do Not Touch." Red arrows indicate inspection areas.

    Remotely- App Design

    AR based remote assistance application for all platforms

  • Smartphone displaying Uber notification asking if user is still looking for a ride, with option to "Yes, Keep Looking."

    Uber- Idle Time Notifications

    On a mission to solve long waiting times and surges in cab booking

Human Centred,

AI Enhanced.

I use AI as an extension of my process — from ideation to iteration. It helps me move faster, think deeper, and design smarter.

Design Principles

  • Black square with a white gradient frame

    White space is my best friend

  • concentric circles on a black background

    Poke things till they make sense

  • Line drawing of a bowl with lines above it suggesting the act of pouring.

    Empathy is the secret sauce

  • three gray metallic arrows pointing right on a black background

    Build First, Talk Later

What people say about me

  • Ashpreet is gifted with a penchant for turning most scattered ideas into a tangible and meaningful reality. The saying 'Less is More' well describes his style of working. The logo he designed for English Alive says it all!

    Aarti Tewary (Founder @ English Alive)

  • Ashpreet's design genius was key to our victories at Toycathon in 2021 and Niti Aayog's Innovation Sprint. His creativity took our products to new heights, earning us national recognition

    Moksh Thakral (Founder @ Mlabs)

  • Ashpreet is not just creative and skilful in design, but also incredibly easy to work with. His high quality work & timely delivery of graphic images & illustrations brought our projects to life effortlessly

    Mehak Chawla (Lead - Strategic Marketing @ VDO.AI)

  • Ashpreet's time as a graphic designer at Trippin Events was nothing short of outstanding. His innovative ideas and meticulous attention to detail truly elevated every project he worked on, making him an invaluable asset to the team

    Sarthak Garg (Founder @ Trippin Events)

  • Stunning digital portrait! Ashpreet captured every detail with finesse, adding a touch of magic to my friend's wedding memories. Highly recommend for anyone seeking personalized, exceptional artistry.

    Vanya Khare

Life Beyond UX

Man in a patterned shirt and black turban leaning against a green jeep in a sunny outdoor area with trees and mountains in the background.
Soccer players in red jerseys celebrating a goal on the field with cheering fans in the background.
Cartoon cat wearing sunglasses and a yellow bucket hat, sitting on a plain background.
Sunset with cloudy sky over distant hills
Person wearing a turban and glasses standing next to a black and red motorcycle, arms crossed, in front of a dark ribbed background.
Black and white close-up of an album cover of Taylor Swift's "Reuputation"

Let's work together

Let's work together

Enough about me, let’s talk work.